Objective:

United Airlines Employee Retention department wanted to increase employee morale and productivity among their staff.

 

Solution:

We worked with their division heads to launch a recognition program. Employees were given gift cards by their superiors which contained points on them any time they went above and beyond their call of duty. Cutting Edge Promotions created a full custom recognition program including a website where employees could log on and redeem their points for gifts such as United branded merchandise including brand name gifts such as Movado and Coach.

 

Results:

United Airlines ran the program for a year longer than planned due to the success and positive feedback that they received from their employees.